Richard has 35 years’ experience in fundraising and 24 years specialising in creating innovative legacy campaigns. He has held focus groups for over 500 charities around the world and met around 20,000 supporters to ask their views on will making and legacy giving, including over 500 High Net Worth Individuals. Richard trains fundraisers, board members and other volunteers in ‘how to make the legacy ask’. He has been Chair of the IFC and the Institute of Fundraising (UK) Convention. And he has researched extensively on donor happiness and has loads of enthusiasm and a very British sense of humour.