July Events
Register now for our upcoming events in July
How to live with more ikigai
Understand your talents, passions, purpose and rewards to improve your career and life journey, using a Japanese concept called ikigai
Hosted by: Alice Ferris, Goalbusters Consulting (USA)
Date and time:
Tuesday 21 July 2020
10:00 EST / 15:00 BST / 16:00 CEST/SAST / 19:30 IDT / 22:00 HKT (Check your local time)
Overview:
We give in the charitable sector. We give our money, time, and energy, sometimes to the point of feeling absolutely spent. But if we don’t take care of ourselves, how can we continue to be change-makers in the world? A Japanese concept called ikigai, or “life’s purpose”, may hold some of the answers. In this session, we will explore how to define your life vision, assess where you are now, develop an action plan, and prioritise yourself in your already busy life. The session will be delivered in three parts: 1) defining ikigai; 2) defining your vision and assessing yourself now; and 3) creating a plan of action to move toward ikigai.
Aimed at:
This session is aimed at those with a growth mindset, who believe that their career path and their life experience can be improved. Participants may be at a career crossroads, either by choice or by circumstance, or at a transition point in life.
Learning outcomes:
- Understanding the meaning of ikigai
- Identify the steps to define a personal mission and vision
- Understand the elements of a personal planning retreat
- Decide on a date for a personal retreat
Campaigning through COVID-19: How Ecosia grew love for the NHS
Hosted by Joshua Leigh, Ecosia (Germany)
Learn how Ecosia, the green search engine, stayed relevant during a pandemic (and what they’d do differently next time)
Date and time:
Thursday 23 July 2020
10:00 EST / 15:00 BST / 16:00 CEST/SAST / 19:30 IDT / 22:00 HKT (Check your local time)
Overview:
This session will take the audience through how Ecosia responded to the COVID crisis, finding a way to shift our core business during a global crisis to remain relevant and to help in whatever way that we can. We’ll cover how we delivered a video-led campaign across paid and organic social, YouTube, Press, editorial and more. The format will be delivered as a timeline, showcasing the lean project team’s ideation of a concept, asset collection during a lockdown, content creation during a shelter in place order and to an audience that was overwhelmed with love for their healthcare heroes, and wanted to do even more to show their love.
Aimed at:
Digital fundraisers, social media managers and team leaders looking to see how a small organisation can have a big impact by being reactive, digital-first and empathetic to their audience.
Learning outcomes:
- Concept ideation – What makes a strong, relevant and respectful concept in a time of crisis
- Audience focus – A strong reminder, backed up by data, to put the audience at the heart of every campaign
- Video-first programmes – Experience how a lean project team worked under COVID conditions; development of processes and workflow during a crisis