IFC Pop Ups: Singapore Programme 2019

This is a specially curated one-day highly interactive event by the Resource Alliance in partnership with Integrative CSR to bring you the latest and most innovative and practical marketing and fundraising ideas, to help think creatively to tap into donations and strengthen your relationship with donors.

Learning Outcomes

At the end of the event, you will gain the latest knowledge on fundraising and learn practical tips on how to:

  • Use data analytics to increase your donations
  • Make your monthly giving programme flourish
  • Transform your fundraising through stories in a powerful, fun, interactive and hands-on way, and how to use them across multiple channels
  • Write and present successful grants

08:30 – 09:00 Registration

09:00 – 09:15 Welcome and Opening Address by Dr. Tan Bee Wan, Chairman of Integrative CSR Consulting

09:15 – 09:45 Highlights of International Fundraising Congress presented by fundraisers from around the world- ‘I Wish I’d Thought Of That’ (IWITOT)

09:45 – 11:00 Essential Pillars for Successful Fundraising – Building a community – a special video presentation by Grant LeBoff (UK), CEO, STICKY MARKETING CLUB

A thought leader in his field, Grant’s main focus is to address the massive changes that are taking place in a world that is constantly being introduced to new technologies and an evolving World Wide Web. He continually challenges sales and marketing conventions that become accepted wisdom but don’t necessarily deliver results.

Local application 
Hair for Hope – Case study on community outreach by Children’ Cancer Foundation by
Ms. Neo Lay Tin, CEO of CCF

Q & A

11:00 – 11:30 Tea break / Networking

11:30 – 12:30 Increase campaign results by 20% – 50% with digital integration – a special video presentation by Beth Kanter (USA) and Marco Kuntze (UK)
Beth is an internationally recognised thought leader in networks, social media, data, and non-profit leadership. She has more than 35 years working in the non-profit sector in capacity building and has facilitated trainings for non-profits on every continent in the world (except Antarctica). She is an in-demand keynote speaker and workshop facilitator. Named one of the most influential women in technology by Fast Company and one of Business Week’s “Voices of Innovation for Social Media”.  
Marco has 15 years’ experience working with charities, using digital technology to increase fundraising income and deliver effective online communications. These include flagship charity campaigns such as Cancer Research UK’s Race for Life event. He is passionate about helping charities to build capacity and take advantage of technological innovations.
Local application
DataDive – how useful data provides actionable insights facilitated by DataKind Singapore (DataKind SG), which brings together data scientists and non-profits to tackle challenges in Singapore and beyond! 


12:30 – 13:30 Lunch / Networking

13:30 – 15:00 Action Learning Workshops – (there will be two simultaneous practical skills workshops and participants will select one)

  • Workshop 1: Grant success – The essentials of performance measurement,
    relationship management and reporting – a special video presentation by Jo Garner (Australia), followed by a 15-minute facilitated Q&A Skype session with Jo Garner 

Jo has been a professional fundraiser since 1994 and started providing professional Year Award. Over the years, Jo has identified key areas where non-profits need assistance and advice when establishing, reviewing and building an effective grants programme.

Local application session: Grant success insights from Catherine Loh, CEO, Community Foundation of Singapore

  • Workshop 2: Art of Storytelling – develop your storytelling super power for good – a special video presentation by ML Lalonde (USA)

Mary Lynn (ML) is an unapologetic fundraiser, communications professional and shameless idealist with more than 25 years of experience creating compelling and award-winning actionable content. As global fundraising engagement manager at UNICEF in Geneva, she helps shape the narrative for fundraisers and has led storytelling missions to at least 17 countries. Along with colleagues around the world, ML helped drive a central galvanising moment for UNICEF on 20 November 2017 (World Children’s Day), with a story that resonated in 140 countries, was re-tweeted by the Pope and trended #2 on Twitter globally.

Local application session: Facilitated by Yong Teck Meng, National Director, Habitat for Humanity Singapore

15:00 – 15:30 Tea break

15:30 – 17:00: Action Learning Workshops – (there will be two simultaneous practical skills workshops and participants will select one)

  • Workshop 3: Major Donor Fundraising –  Finding, meeting and talking to high net-worth supporters – a special video presentation by Tony Myers (Canada)

Tony is a passionate enthusiast; fundraiser, consultant, strategist, author, speaker and coach who loves to raise money and help others to do the same. He has acquired a life- time of experience in working on five continents, with large and small organisations, undergoing change. His skills in major donor fundraising, major gift campaigns, strategic planning, board development, and as a leadership coach have placed him in high demand as a speaker and consultant around the world.

Local application session: Facilitated by Vanessa Tan, Social Entrepreneur and Fundraising Advisor

  • Workshop 4: Get monthly giving to work for you – make it flourish – a special video presentation by Fiona McPhee (NZ), followed by a facilitated Skype session with her

With 20 years’ experience in fundraising, Fiona is an individual giving specialist working with fundraisers globally, helping them to devise and implement ways to improve the value of the relationships built with donors. Fiona specialises in turning charity objectives into insights-driven communications programmes.

Local application session: Facilitated by Usha Menon, an international fundraiser and consultant and one of Asia’s leading bloggers on fundraising

17:00 – 17:20 Closing inspiration by Douglas Foo- Philanthropist, Nominated Member of Parliament & Owner of Sakae Holdings

17:20 – 17:30 Group photo and event evaluation