Fi (Fiona) McPhee loves fundraising. She’s been at it for 20 years and is still smiling. Fi is a coach, consultant & trainer to fundraisers and not-for-profit leaders. She works with fundraisers to help them drive sustainable fundraising programs and with bosses and boards to seek the right insight to best manage and govern fundraising within their organisations. Fi brings to the party her love of data. Having lead Australia & New Zealand’s largest fundraising benchmarking and analytics program for over a decade, Fi’s insight into fundraising performance and how donors behave is unparalleled. As a speaker and trainer Fi draws on best practice methodologies as well as her experience and insights from her time working with hundreds of charities from across New Zealand, Australia, South East Asia and North America. In addition to her day job, Fi is a Mum, average skier, amateur hiker, serves on two not-for-profit boards and is the Resource Alliance Australia & New Zealand ambassador.