Vincenzo Russo

Professor of Consumer Psychology and Neuromarketing, University of Languages and Communication Milan

Vincenso Russo is a Professor of Consumer Psychology and Neuromarketing at the University of Languages and Communication IULM in Milan, and Scientific Director of the Neuromarketing Behavior and Brain Lab IULM Research Center in Milan.

He has directed national research projects on topics related to the relationship between emotions, decisions and eating habits and co-authored one of the most widely used handbooks on consumer psychology and neuromarketing.

His work has been published extensively in Frontiers in Neuroengineering, Food Quality and Preference; Journal of Global Information Management, European Journal of Information Systems, Human Resources, and in McGraw-Hill’s Psychology, Consumption and Society.