Change Accelerator: Zuzana Suchová
Our Change Accelerator for October is Zuzana Suchová, Fundraising, marketing and PR Consultant in Slovakia.
Please briefly describe what your organisation does
Kto pomôže Slovensku (Who Helps Slovakia) is grassroot project of activist and friends. We were helping Slovakia’s hospitals, clinics, health-care and social-care system facilities cope with the impacts of the coronavirus pandemic.
#WhoHelpsSlovakia collected donations from individuals, businesses and organisations through an on-line platform. These funds were used to purchase, transport and distribute protective gear across the country where most needed. Anyone could join us.
How did you get into social impact sector?
I always enjoyed marketing. I had worked as an account, brand marketing and product manager in a number of international companies and of my 17 years spent in marketing, I had been working with non-profit organisations for almost 11. My work with NGOs dates back to my time as an account manager for a direct marketing full-service agency.
Now I am a fundraising, marketing and PR consultant. I specialize in individual online donations, integrated fundraising and their development in organizations, campains. Sometimes I lecture on these topics. I administer the Facebook group Inspirations from Fundraising. I led the campaign, consulted or collaborated on projects of Divé maky, dakujeme.sk, OZ SAVIO, Nadace Cvernovka, OZ Vagus, OZ Za nasu voda, for the documentaries White Crows and the Hero Among Us, Nota Bene. I was responsible for the fundraising part of Zuzana Čaputová’s presidential campaign, the campaign of the PS / SPOLU coalition to the EU elections and the elections to the National Council of the Slovak Republic. Together with others, I initiated or organized the challenges Long live farmers, we will not survive without them !, Coming home does not have to be a matter of course, 50dni.sk, Postavmesaspolocne.sk
What is your driving force for accelerating change?
I do what I love and I love what I do. If there is something I can change I am always trying in my personal or work life. I am able to see beyond the things and situations and pick what is important and useful.
What one piece of advance would you give to future change accelerators who want to make a big impact in their work?
Do not be afraid to even start change things others will follow you if is good purpose.