Engaging new audiences through Tik Tok and other new channels
When your own platform is not enough – going where your supporters are
About this session
Tik Tok, iTunes, Spotify, Twitter, Tiltify. We hadn’t previously set ourselves up to fundraise via these channels – but we were inundated with opportunities.
Hear about how these partners wanted to get us on their platforms and how we turned these offers into fundraising asks through non-traditional mediums.
Learn how we responded quickly, what we needed to have in place to take advantage of the opportunities and what to ‘watch out’ for.
The results, reach and awareness were mindblowing!
Aimed at
- Customer Experience teams
- Innovation teams
- Fundraising teams
- Acquisition teams
- Corporate partnership teams
- Agile working teams
- Tech teams
Learning outcomes
- How to have a preparedness mindset so you can be ready for anything
- How to always keep the customer at the centre, even during the biggest of disasters
- How to turn an offer for support into a great opportunity so try something new.