Reducing Donor Friction with AI

Make giving effortless with artificial intelligence.

Discover how artificial intelligence can revolutionise the donor experience by eliminating barriers to giving. This tactical session will explore how AI-driven tools and strategies streamline donation processes, personalise donor engagement, and enhance overall giving satisfaction.

In this mini masterclass, you’ll learn actionable ways to integrate AI into your fundraising efforts and create frictionless pathways that inspire donors to give generously and often.

Learning outcomes

  • Identify common sources of donor friction and understand their impact on fundraising outcomes.
  • Explore AI-powered solutions that simplify the donor journey, including smart forms, predictive tools, and personalised engagement.
  • Learn practical steps for integrating AI tools into existing fundraising workflows to boost conversion rates and donor retention.

Speakers

Josh Hirsch
Education and Training Strategist, Fundraise Up
Shoni Field
Chief Development Officer, British Columbia SPCA